Art Direction

Creative guidance for campaigns, publications, and other large scale projects.

Art Direction
Excerpt from JK Zine Issue 01.03
Details

Do you have a discrete project that needs a creative mastermind to guide it from concept through production? Whether leading a large team of talent or putting in the hours solo, I have the vision and industry experience necessary to invent the story and bring it to life.

The Process

01

Discovery

Similar to a brand interview that begins an identity design project, we'll begin with your creative brief, or an interview to define the parameters of the project.

02

Define

We collaborate on a moodboard (a set of visual references) that set the tone for the design work to come.

03

Ideate

I will share a concept via a creative treatment deck.

04

Deliver

Final deliverables will vary by project. In every case, I will share a deck that serves as the guiding creative treatment for realization of the project. In some cases, I will deliver the complete set of final assets, ready for use.